Tuesday, 15 August 2017

 Power and the Desire for Connections  


Image 1: Engineering Love (eHarmony, 2017)

When the word power is mentioned, some may instantly think of philosopher Sir Francis Bacon’s famous saying “knowledge is power” or Plato’s  “the measure of a man is what he does with power”. But what is power to an individual? Where and how can one exercise power? Is power really knowledge or actions of a person in certain situations?  Ultimately, under different influences or circumstance, a definition of the nature of power may vary. And as discovered in week two and three lectures and readings, power is not a ‘thing’ but a ‘relation’; it is the notion that power plays an instrumental role in establishing networks of connections between people, either socially or individually.
One way in which power of ‘relations’ is exercised and illustrated is through virtual social networks  such as eHarmony. From an outside perspective, this is as an individual who has never used or thought about using eHarmony, I see this network as a give and take of power situation.

When a person signs up for eHarmony, that individual has the power either to bend or to tell the truth about who they are as a person to match with another member based on the “29 dimensions of compatibility’ (eHarmony.com) . While they have the power to present themselves as they please, they are also submitting under an expertise power. From reading the evaluation by John Bridges in his book on online dating, he discusses  how in search for a compatible partner  cause many  to  spent huge amount of money on sites such as eHarmony only to have many failed dates.  Furthermore, the book mentions that the people join social networks such as eHarmony because they want to believe the expert advices provided by founders of this social network who are very knowledgeable in these subject areas.

By believing that they can trust the expertise and scientific research of the founders they enter a different space outside their usual surroundings to explore interaction from a different perspective. There is no better way to explain this notion then the story of Paul Tillich as mentioned by Tuan (1977 p.6) in the ‘Space and Place’ reading. Tillich was used to living in small restricted space in small ‘narrow town’ and as a breath of fresh air he made small trips to Berlin and experienced the ‘the feeling of openness, infinity, unrestricted place’.

Hence when a person decides to join eHarmony, that person is constantly checking to see if there is a compatible partner to establish that desired connection promised on the site. By doing so, as Tuan describes (1977 p.6) “what begins as undifferentiated space becomes place as we get to know it better and endow in with value” The more that individual hopes and checks for compatible matches,  the more value is placed in this social networking place.  The more value is placed in eHarmony, the closer of “proximity and reach’ (Allen,2003) it becomes to a person. How much value can a person place on eHarmony and how does one feel when more power is given then received? From week three to week eight, eHarmony will be under observation in relation to authoritative and expert powers that empowers and dis-empower eHarmony.







REFERENCES

Kuttainen, V. (2017). BA1002: Our space: Networks, narratives and the making of place, lecture 2: Power. [PowerPoint slides]. Retrieved from http://learnjcu.edu.au

Tuan, Y. (1977). Space and Place; Perspective of Experience . London, Great Britain: Edward Arnold Ltd.  

Allen, J. (2003). Lost of Geographies of Power.UK: Blackwell.  



eHarmony. (2017). Engineering Love. [Image] Retrieved fromhttp://www.eharmony.com/engineering/#.WY1gjFEjHIUd  






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